The Microblogging Revolution – what are YOU going to do?
Welcome to the freedom of Enterprise 2.0.
This weekend, we celebrated Independence Day in the United States. In July of 1776, our forefathers set America on a path to freedom from oppressive regulations on trade, manufacturing, and political liberty. America took control of its own destiny, and it’s time for you to do the same.
Today, we urge companies that use Enterprise microblogging tools to begin a new revolution. This is a call to liberate your organization from oppressive pricing and data-ownership regulations.
In the past few weeks, some of our competitors have announced new business models that only include a few users for free, while others have increased pricing by 300% overnight while also being the subject of debate about reputation in the Web 2.0 world. At the same time, Socialcast announced a free version of its collaboration tool for the Enterprise.
The fact of the matter is that your company has a choice as to which Enterprise microblogging tool it uses. There are dozens of options on the market, both free and paid. But why would you allow your vendor of choice to triple your costs simply to own and access your company’s data?
Let’s revive the spirit of the Colonials who initiated the 1773 Boston Tea Party, where masses of angry American settlers protested unfair taxation on their tea by the British government. Instead of accepting the highly taxed tea, they dumped it overboard to show their distaste for taxation without representation. Today, we encourage you to assume the spirit of the early Americans. They didn’t accept unfair prices, and neither should you or your business.
Isn’t it about time that you threw your expensive Enterprise microblogging tool overboard?
Join the Enterprise 2.0 revolution and stop paying ridiculous prices for your corporate collaboration tools!
- “Free for a few” ≠ Freemium: Socialcast’s take on the network effect
- By Carrie on Jun 23, 2009
- Cutting the Clicks: Socialcast Updates for 7/16/09
- By Carrie on Jul 16, 2009




