Browsing articles tagged with " twitter"
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#E2sday: A Hierarchy Of Communication

|   Jul 12, 2011
Today’s businesses have many different ways to communicate with customers using social media tools. Blogs, Twitter, Facebook, and email can help build engagement, brand awareness, and generate sales. However, depending on your message and desired outcome, one may be more effective than another. Understanding which to use when will help make your social media efforts successful. Subscribe Now CLICK ON IMAGE TO ENLARGE … Read more »

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How Executives Are Using Social Media

|   Oct 6, 2010
The time constraints on today’s executives are more numerous than ever before. Between the economic downturn, ever-changing industry regulations, fast-moving information and simple day-to-day management tasks, corporate executives are trapped in the virtual jail cell that is today’s business climate. The unintended result of executive “information-imprisonment” is a workplace where they may have little insight into employee morale, culture, and general goings-on during the workday. Blinded by the reflection of their own to-do-lists, executives are turning to consumer social networks to stay connected to the people that execute on daily tasks inside their organizations. According to The Society for New Communication Research (SFNCR), 92 percent of executives are users of LinkedIn, 51 percent are on Facebook, and 41 percent are on Twitter because these tools are “a great way to keep track of peers and colleagues.… Read more »

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What is Socialcast?

Socialcast by VMware (NYSE: VMW) is a social network for business uniting people, information, and applications with its real-time enterprise activity stream engine. Behind the firewall or in the cloud, Socialcast enables instant collaboration in a secure environment. Socialcast is headquartered in San Francisco, California. www.socialcast.com