SAS Celebrates One Year of Enterprise Social Networking with “The Hub” – Powered by VMware Socialcast
As the SAS work day comes to a close, we’ve learned quite a bit from The Hub community. For SAS, The Hub isn’t just an enterprise social networking tool, it’s literally a way of life. For SAS employees here at the Cary, NC campus and around the world, VMware Socialcast has facilitated global collaboration that is unequaled. Today’s one year anniversary of The Hub, appropriately falling on Valentines Day, showed us how much people at SAS “Love the Hub,” and gave us insight into how enterprise social networking is helping SAS maintain its status as one of Fortune’s top five companies to work for.
The day’s festivities began with in-depth interviews with SAS executives, IT staff and community managers discussing just why they love The Hub:… Read more »
Glenn Llopis, a contributor for Forbes and former C level exec admits to initially being skeptical of social media and it's value for business. His latest piece touts social media's importance and claims it is vital for leaders today. Llopis writes, "your ROI is directly related to your thought leadership activities and the manner in which you allow social media to play a role in sharing your voice and POV." His insistence on asking questions like, What kind of leader are you? assumes that the world wants to know.… Read more »
Today’s businesses have many different ways to communicate with customers using social media tools. Blogs, Twitter, Facebook, and email can help build engagement, brand awareness, and generate sales. However, depending on your message and desired outcome, one may be more effective than another. Understanding which to use when will help make your social media efforts successful.
CLICK ON IMAGE TO ENLARGE
… Read more »
Social media is rapidly transforming the way organizations communicate with customers. As a cost-effective way to engage online, social media gives companies broader reach beyond traditional communication methods like email. With a simple post or tweet, businesses can promote products and services, provide instant feedback or support, creating an online community of brand enthusiasts. Staying competitive in today’s fast moving business landscape requires a solid social media strategy. Today's #E2sday looks at some of the reasons your organization should be including social media in your communication strategy.… Read more »
As the current of social media flows through our personal lives on the internet, companies have not only taken notice - they've become involved. By using social media tools to directly engage with both employees and consumers, companies have fundamentally changed the way that they interact with people in a web 2.0 world. Businesses can directly connect with customers on an individual basis, making them into loyal fans and brand ambassadors through social media outlets. Businesses can also quickly tap into the collective ideas and needs of their entire workforce.… Read more »