Socialcast's user profiles display the expertise and contact information of people throughout your company. By updating your profile page with your skills, talents and interests, you can help establish connections to co-workers and identify subject matter experts.
Edit Your Profile Information
1. Click on your name near the top left corner of your Socialcast homepage. You will be directed to your profile.… Read more »
Today’s businesses have many different ways to communicate with customers using social media tools. Blogs, Twitter, Facebook, and email can help build engagement, brand awareness, and generate sales. However, depending on your message and desired outcome, one may be more effective than another. Understanding which to use when will help make your social media efforts successful.
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I've always been one to respect the company hierarchy with any official communication tool that I use at work. It's natural for me now to list the names of employees, or send @username messages in hierarchical order - senior executives are listed first, and others are listed after that in order of rank. However, with the influx of social tools and young employees into today's enterprise, I question how the corporate hierarchy is or is not intertwined with the way that employees use real-time collaboration tools. Do employees treat these tools like email, or are there different social conventions for navigating the company's hierarchy in social media?
About a decade ago, my first "corporate" boss Jennifer gave me my first "corporate" responsibilities as an entry level PR employee at Nickelodeon.… Read more »