Socialcast blogs bring you the latest trends and best practices for enterprise social networks, to help you harness them to boost productivity, employee satisfaction, and business performance across your organization. Drawing on our own and others’ experience and insights, we’ll provide you with a stream of fresh ideas, stimulating insights, and thought-provoking commentary. We invite you to participate in the dialogue.

Getting Value From Social in the Workplace

|   May 9, 2013
The momentum for enterprise social networking continues to build. Analysts like Gartner and Forrester who cover the space along with a number of high-profile thought leaders such as McKinsey Global Institute[1] have validated that  companies are increasing their investment in social tools and technologies in the workplace. I am continually impressed by the various ways our customers are using Socialcast – many times it is in ways that we had not initially envisioned. There is still quite a bit of skepticism regarding the actual business value of enterprise social networks. This stems primarily from ROI-driven approaches to software investment, which is fairly easy to calculate when evaluating software that automates business processes.… Read more »


The Next Frontier for Productivity in the Enterprise

|   Apr 18, 2013
Today we are announcing a brand new Socialcast experience for our customers. With this latest release, we have made it even easier to synchronize work-related messages, connect with colleagues, and collaborate as teams. If you have been using Socialcast for a while, the first thing you will notice is the new look-and-feel. It's cleaner. More streamlined.… Read more »

jQuery Custom Events

|   Apr 9, 2013
Overview In the last article about unobtrusive JavaScript, we learned how to use event delegation and markup-driven behavior to create reusable JavaScript components. This article will explore how to use custom events in jQuery to give the developer even greater control over the component's behavior. While many facets of an unobtrusive widget can be controlled via the markup (data attributes), we can expose even more to the developer by triggering custom events. These events are fired on the DOM just like normal browser events, with the same bubbling characteristics. In jQuery, it's as simple as this:… Read more »


Introducing the Socialcast HootSuite Integration — Connecting external social conversations with internal experts

|   Feb 5, 2013
Today we’re excited to announce our newest application integration - with HootSuite, the leading social media management system to monitor, track and measure social conversations and campaigns, users are now able to move external social content from HootSuite directly into their Socialcast community. Taking advantage of Socialcast’s rich set of API’s and the Reach Integration platform the integration allows HootSuite users to highlight the external conversations that are most relevant to the company and flag specific employees or internal groups to immediately take action on customer feedback and external comments. As the leading social media management system for businesses and organizations, HootSuite understands the importance of allowing users to easily bring key conversations from external channels into a private internal social community. This provides a flow of customer ideas and feedback that can be acted upon with the benefit of the most relevant information from inside and outside the company. With this release we are excited to bring HootSuite and Socialcast users alike the most robust social enterprise integration available.… Read more »


5 Key Strategies to Make an Enterprise Social Network a Global Success

|   Jan 16, 2013
There are many benefits in using enterprise social; some of which were mentioned in a recent post by Fast Company that highlighted one of our long-standing customers, Philips. Philips, a world leader in healthcare, lifestyle and lighting has over two years experience learning what it takes to build a successful enterprise social network to unite their global workforce in a single place where employees can have conversations, work on projects, and recognize individual contributions. In general, a company cannot successfully launch an Enterprise Social Network on a global scale without carefully considering the best way to roll it out to employees. Here are five things you can do today to ensure you get the most out of your enterprise social network:… Read more »

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What is Socialcast?

Socialcast by VMware (NYSE: VMW) is a social network for business uniting people, information, and applications with its real-time enterprise activity stream engine. Behind the firewall or in the cloud, Socialcast enables instant collaboration in a secure environment. Socialcast is headquartered in San Francisco, California.