The Transformation Toward Modern Ways of Working
When I founded Socialcast, our guiding mission was to create a new way to work. I saw an opportunity to leverage the massive changes in the ways people were communicating and collaborating in the consumer market, and apply them to the workplace. Now, the shift away from the desktop to mobile devices provides new opportunities for companies like ours to partner with IT to develop business-ready solutions. Supporting more modern ways of working are difficult IT challenges, and VMware has a history of solving these problems in a unique and compelling way, which is one of the reasons I chose to sell Socialcast to VMware more than 2 years ago. It’s also why I have agreed to take a broader role at VMware as Vice President of Mobile Computing in the End User Computing division at VMware.… Read more »
How to Raise Enterprise Social Adoption Rates
A recent report from Deloitte reflects the good news/bad news when it comes to large companies embracing an Enterprise Social Network (ESN). The good news: according to Deloitte, by the end of 2013 more than 90% of the Fortune 500 will have implemented an ESN. The bad news: in a typical month only 40% of the employees who join the community will make a post.… Read more »
CIOs, it’s time to talk social.
Enterprise social networks are frequently surfacing in discussions outside of Human Resources and Internal Communication departments, particularly in the IT space. As CIOs continue to look for ways to optimize the business, they are examining the potential of social within their organizations. One benefit of social is the ability to offer employees an easy and fluid way to access the information and colleagues they need to work smarter and faster. By integrating social capabilities into business applications and the natural flow of work, CIOs see a significant opportunity to leverage social to drive bottom line results. In a recent Forrester Research report, Social Business:… Read more »
Increase Social Capital in Your Enterprise Social Network
Yesterday, we posted about how community designers should strive to optimize an enterprise social network to create “social capital”, which results in a vibrant community of both listening and posting. The goal is not to focus on a ratio of posters to listeners or worry about the number of messages; rather, it is to ensure that a community is valuable to all members regardless of their role. With the notion of optimizing the overall value of a community in mind, there are a variety of best practices that community designers can employ to increase the social capital of a network. These will keep the network relevant and useful to every individual without creating the information overload that distracts and deters active usage and listening.… Read more »
Lurking and “Social Capital” in an Enterprise Social Network
As mentioned in previous weeks, Community Design is the practice of creating an enterprise social network within the context of your company’s existing communication and technology infrastructure and culture. It’s part art, part science, and the goal is to successfully launch a social network that provides tremendous value for employees and the organization as a whole. Today, we continue our series on lurking and listening behavior in the enterprise, focusing on the idea of using “social capital” to convert unengaged users and lurkers into more active members of the social network. “Social capital” is the bridge that closes the gap between inactivity and activity. It can be roughly defined as the value that peoples’ connections and activities bring to both individuals and the community as a whole.… Read more »Sign up to receive email communications regarding events, webinars, and product news.
