Why Socialcast Projects Is Superior to the Old School Paper To-Do List

|   Oct 9, 2015
We all have those days when there are too many tasks to accomplish, dozens of emails to respond to, calls to schedule, and so many projects to keep track of that we don’t know where to begin. Sometimes we have so many balls up in the air that we may lose track of loose ends and forget to complete an assignment, causing us to feel like we are barely able to keep our heads above water. I used to think the traditional pen and paper to-do list was the most efficient and effective way to keep track of my daily tasks. There’s something about writing down to-dos and scratching tasks off your list that’s incredibly satisfying. You can almost feel the thing you’ve just accomplished when you’re holding a pen, just about to scratch it off the list.… Read more »


#TipTuesday – Pick a Good Platform, But Don’t Focus on the Technology

|   Oct 6, 2015
This is my 5th post in a series of tips on how to build a successful enterprise social network (ESN). In this post, I’ll address two important matters regarding the ESN platform decision. First, the tip: Pick a good platform, but don’t focus on the technology. In this tip, I have two concerns:… Read more »


#TipTuesday – Have Rules, But Don’t Overdo It

|   Sep 29, 2015
In this fourth post in a series of tips for building a successful enterprise social network (ESN), I want to discuss the rules and guidelines related to an ESN. First the tip, then the explanation: Have rules, but don’t overdo it. Since an ESN is a means of communication within a business, it’s reasonable for there to be some rules of the road. Companies frequently have policies in place about what is and is not allowed in various forms of communication, so it’s understandable to have such expectations around an ESN.… Read more »


#TipTuesday – Get Executive Buy-In and Participation

|   Sep 22, 2015
In this third post in my series of advice on how to build a successful enterprise social network (ESN), I discuss the following important tip: Get executive buy-in and participation. I'll illustrate this tip by sharing my company's story. Our experience in this regard is a tale of two leaders – very different in their connection to our ESN (called Buzz) and the resultant impact on the reputation and spread of ESN use in the enterprise. For the first two years of our ESN, we had zero participation from our then-CEO.… Read more »


#TipTuesday – Commit to it.

|   Sep 15, 2015
In my previous post in this series, I shared the first of 12 pieces of advice for building a successful enterprise social network (ESN) - have a full-time community manager from the start. In this post I’ll discuss my second tip: Commit to it. Every few decades some new form of communication comes along that substantially changes how communication happens. It gets embedded into our culture and impacts our personal and business lives forever.… Read more »

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What is Socialcast?

Socialcast by VMware (NYSE: VMW) is a social network for business uniting people, information, and applications with its real-time enterprise activity stream engine. Behind the firewall or in the cloud, Socialcast enables instant collaboration in a secure environment. Socialcast is headquartered in San Francisco, California.